Jobs at LATAM Online Casinos: Social Media Manager

Social Media Manager

Position: Social Media Manager

Department: Marketing & Growth

Work Arrangement: Remote

Type: Full-Time

We are looking for a creative and organized Social Media Manager to lead social content, audience engagement, and brand visibility for a LATAM-focused iGaming platform. This role is ideal for someone who understands digital communities, enjoys planning campaigns, and can turn casino-related topics into responsible, engaging, and easy-to-understand social media content.

The right candidate should be comfortable working with content around LATAM online gambling games, casino reviews, bonuses, payment methods, sportsbook topics, responsible gambling, live dealer games, and market updates. This role requires creativity, but also care. Social content in the iGaming space should attract attention without using misleading claims, exaggerated promises, or unsafe gambling language.

Role Overview

As a Social Media Manager, you will plan, create, schedule, and monitor content across key social platforms. Your work will support brand awareness, reader trust, audience growth, and traffic to helpful casino guides and review pages. You will collaborate with content writers, SEO specialists, editors, and marketing teammates to make sure social campaigns match the platform’s tone and goals.

You will also track audience response and use performance data to improve future content. This may include reviewing engagement rates, follower growth, referral traffic, post formats, campaign results, and audience questions. A strong social media strategy should help users discover useful content while keeping communication clear, balanced, and responsible.

Key Responsibilities

• Develop and manage a social media strategy for LATAM-focused iGaming audiences.
• Create and publish engaging posts about casino guides, bonuses, games, news, and responsible gambling topics.
• Adapt long-form content into short social updates, captions, threads, visuals, and campaign ideas.
• Monitor comments, messages, audience questions, and brand mentions when required.
• Collaborate with marketing, SEO, editorial, and support teams to keep messaging consistent.
• Track social media performance using engagement, reach, traffic, and campaign metrics.
• Support promotions for content pages, casino reviews, sportsbook guides, and educational resources.
• Maintain responsible gambling awareness in all gambling-related social content.
• Research trends in social media, digital marketing, online casino content, and LATAM user behavior.
• Suggest improvements based on analytics, audience feedback, and platform performance.

Qualifications

• Proven experience as a Social Media Manager, content marketer, community manager, or digital marketing specialist.
• Strong copywriting skills for short-form content, captions, campaign messaging, and social updates.
• Understanding of social media strategy, content planning, audience engagement, and performance tracking.
• Familiarity with SEO, keyword research, Google Analytics, social analytics, or campaign reporting tools.
• Experience with iGaming, affiliate content, online entertainment, sports betting, or digital publishing is a plus.
• Fluency in Spanish and/or Portuguese is strongly preferred, with strong English communication skills.
• Ability to work independently in a remote environment and manage multiple content tasks.
• Good judgment when writing about online gambling, bonuses, real money games, and player safety.
• Comfortable using scheduling tools, design tools, spreadsheets, briefs, and content calendars.

Skills That Help You Succeed

A strong candidate knows how to make social content useful, not just visible. You should be able to write posts that are clear, engaging, and aligned with the topic, whether the content is about slots, poker, live dealer games, payments, casino bonuses, or safer play. Creativity matters, but accuracy matters just as much.

Knowledge of the LATAM gambling market can also help you create stronger content. Players across the region may have different language preferences, payment habits, platform expectations, and game interests. A good Social Media Manager understands these differences and adjusts messaging without making the content feel forced or spammy.

What We Offer

• A remote full-time role in a growing LATAM-focused iGaming environment.
• Opportunities to work on social media strategy, content campaigns, audience growth, and brand engagement.
• Collaboration with SEO, editorial, content, support, and marketing teams.
• Practical experience in casino content, affiliate marketing, digital publishing, and social performance analysis.
• Room to grow into broader roles in marketing strategy, community management, campaign leadership, or brand development.
• A team culture that values creativity, responsibility, accuracy, and clear communication.

Application Process

Applicants should submit a resume and a short cover letter explaining their social media management experience, campaign background, and interest in jobs in casino industry content. Links to social profiles, campaigns, content calendars, or portfolio examples are strongly encouraged.

Please include any experience you have with iGaming, LATAM audiences, online entertainment, affiliate websites, social media strategy, or bilingual content. We are looking for someone who can grow an audience while keeping communication responsible, useful, and aligned with reader trust.